Julia Hildermeier - Hildermeier, J: How Ideas Change Markets

Julia Hildermeier - Hildermeier, J: How Ideas Change Markets

30,80 €

Recent scandals have revealed how the European car industry struggles with environmental regulation and increasing global competition. Based on an in-depth case study this book explains how locked-in structures of private fossil-fuel based mobility could persist in an ever more integrated European government of sustainable transport. Based on new theoretical...

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Produktbeschreibung

Recent scandals have revealed how the European car industry struggles with environmental regulation and increasing global competition. Based on an in-depth case study this book explains how locked-in structures of private fossil-fuel based mobility could persist in an ever more integrated European government of sustainable transport. Based on new theoretical and empirical insights, the author shows which joint decision-making processes and narratives are needed to foster the sector's transition towards new, shared solutions of electro-mobility.
Marke Lit Verlag
EAN 9783643908322
ISBN 978-3-643-90832-2
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