66,81 €
Jürgen Müller applies the real option approach to service industries, in this case to retail banking; he provides empirical support for the approach and simplifies the applicability of real option concepts in corporate practice.
Direkt bei Thalia AT bestellenMarke | Deutscher Universitätsvlg |
EAN | 9783824471386 |
ISBN | 978-3-8244-7138-6 |