Robert B. Miller Stephen E. Heiman Tad Tuleja - The New Successful Large Account Management

Robert B. Miller Stephen E. Heiman Tad Tuleja - The New Successful Large Account Management

38,99 €

Whatever a company's sales revenue, chances are that a majority comes from a few crucial accounts. The New Successful Large Account Management , ideal for sales directors, managers and executives, shows businesses how to protect and develop those critical accounts they can't afford to lose. Based on the proven Miller...

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Produktbeschreibung

Whatever a company's sales revenue, chances are that a majority comes from a few crucial accounts. The New Successful Large Account Management , ideal for sales directors, managers and executives, shows businesses how to protect and develop those critical accounts they can't afford to lose. Based on the proven Miller Heiman Large Account Management Process, which is used successfully by some of the world's largest companies, it is crammed with examples of real success stories and proven strategies to keep customers coming back. By following the clearly defined and dynamic approach to the account planning process, readers will close more business and introduce winning sales systems into their organization.
Marke Kogan Page Ltd
EAN 9780749462901
ISBN 978-0-7494-6290-1
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